Tiger Beer unleashes new wheat variant and movie production

Posted on November 18, 2015 by TheGoodGoodGuy

Tiger Beer marketing manager Ms Jessie Chuah on stage to talk about how Tiger White’s philosophy ‘It all starts with white’ inspired ‘Coaster’ – the first crowd-sourced movie production done entirely via physical and digital beer coasters.

An all-new innovative product that is brewed with subtle spicy hints of clove, coriander, and orange peel becomes the latest addition to join Tiger’s expanding portfolio.

Aptly called Tiger White, the wheat beer comes to fruition two years after the brand unveiled its innovative beverage Tiger Radler, a variant that combines the crisp and easy-drinking taste of Tiger Beer with the zesty flavour of natural lemon juice. Continue reading →

RoofTop Surprise at the Tiger Bites Finale

Posted on November 12, 2015 by TheGoodGoodGuy

Way up on a roof in the heart of town came an extraordinary congregation of street food masterchefs for the conclusion of Tiger Bites.

A scrumptious spread of popular Malaysian hawker food were dished out at the al fresco dining festival that saw the rooftop of Avenue K transformed to resemble popular street food markets of Kuala Lumpur. Specially created Tiger Beer cocktails — Roaring Passion and Bite Me, Cherry — were handed out to welcome foodies, who were in for a treat and spoilt for choice as they indulged in the wide array of yummy nom noms and ice cold Tiger Beer while taking in the rugged contours of Kuala Lumpur’s city skyline. Continue reading →

New Experiences with Heineken at CIMB Classic 2015

Posted on November 9, 2015 by TheGoodGoodGuy

Heineken, the world’s No.1 international premium beer, brought a tad more excitement and innovation to consumers and golf enthusiasts’ experience at this year’s CIMB Classic – the only official PGA TOUR FedExCup event in Southeast Asia. Continue reading →

MALAYSIANS ACQUIRE A TASTE OF “THE BEAST OF DUFFTOWN”

Posted on November 3, 2015 by TheGoodGoodGuy

The uniqueness and finesse of the 2.81 distillation system is what sets Mortlach apart from the ordinary, and finally burgeoning one of the world’s most richly flavoured Single Malt Scotch Whiskies.

Mortlach, one of Scotland’s finest single malts left a memorably tantalising and incandescent experience for Malaysians at its official launch recently.

Mortlach was the first distillery to be built at Dufftown, Scotland, in 1823, producing high-quality, luxurious malt that is unrivalled in flavor, earning its recognition as ‘The Beast of Dufftown’ from whisky connoisseurs. Continue reading →

EVENT LISTING : Tiger FC continues its hunt for ‘The Ultimate Fan’

Posted on October 28, 2015 by TheGoodGoodGuy

Tiger FC recently revealed its quest to go in search of ‘The Ultimate Fan’ happening throughout this 2015/16 football season.

Continue reading →

Win PS4 with Tiger – 4 down, 76 PS4s to go!

Posted on October 2, 2015 by TheGoodGoodGuy

A TIGERFC PS4 Winner

In a showdown of footie whizzes on September 19 held at Laundry (The Curve), Souled Out (Bangsar South), Home and Away (Bangsar) and TBF (Penang), Ng Mei Ling, Dan Mitchell Pereira, Vincent Ng Chee Wai, and Rekkesh Sinnaya took home a Sony PlayStation 4 each.

The four are now automatic finalists to a grand showdown happening in May 2016, where all 80 winners will compete for ‘The Ultimate Fan’ title. The ultimate prize? A trip to Europe for two to THE football match of 2016. Continue reading →

GUINNESS® and Malaysia: Celebrating 50 Years Together

Posted on September 18, 2015 by TheGoodGoodGuy

GUINNESS®, Malaysia’s favourite black brew, unveiled three limited-edition designs for its Foreign Extra Stout bottles and cans tonight at a spectacular launch event at the Intermark Hotel, Kuala Lumpur. The designs, which have been created specifically for the Malaysian market, are part of the celebrations marking 50 years of GUINNESS® being brewed in Malaysia. Continue reading →

An Iconic Win for Heineken

Posted on September 4, 2015 by TheGoodGoodGuy

Heineken Wins Putra Brand Awards_ Pic 03

Heineken, the world’s No.1 international premium beer, was conferred with the prestigious accreditation of being a Putra Brands Icon after successfully bagging the Gold Award for the ‘Beverage-Alcoholic’ category at the Putra Brand Awards for the fourth consecutive year. The only brand award chosen by the people based on their preferences, this win for Heineken indicates that the consumers are enjoying the brand. Continue reading →

GAB – 18 AWARDS AND COUNTING!

Posted on September 4, 2015 by TheGoodGoodGuy

It was a night of celebration for Guinness Anchor Berhad (GAB) as the brewery took home three awards at the Putra Brand Awards held at Majestic Hotel. Heineken received a gold, and Tiger Beer garnered a silver in the Beverage-Alcoholic category, bringing GAB’s total tally from the prestigious awards ceremony to 18 wins over six years. To further solidify GAB’s victory, Heineken was inducted into the Putra Brand Icon Hall of Fame for winning its fourth consecutive gold award. Continue reading →

Tiger Beer wins Silver in the Alcoholic category at Putra Brand Awards 2015

Posted on August 27, 2015 by TheGoodGoodGuy

It was a roaring success for Tiger Beer, the world’s No. 1 international Asian beer, when the brand won the silver award in the ‘Beverage-Alcoholic’ category at the Putra Brand Awards 2015. Introduced in 2010 as an extension of the Malaysia’s Most Valuable Brands (MMVB) programme, this prestigious annual brand valuation and recognition exercise is organised by the Association of Accredited Advertising Agents Malaysia (AAAA). Continue reading →